Are You Wasting Your Money on PR?

February 25, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Contrary to what some publicists might tell you, not everyone is a good PR candidate. There are some industries that shouldn’t waste their money on PR. They will likely achieve more exposure by allocating their budgets to advertising or content marketing.  […]

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Want to Do a Public Relations Push? Focus on Social Media First.

Here’s why Twitter and LinkedIn are popular outlets for executives. Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. February 10, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. As businesses increase their focus on digital marketing, many […]

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Learn This Useful Way to Approach ‘Impossible to Solve’ Problems

February 4, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. I have long been fascinated by impossible-to-solve problems. Over the last 20 years, I’ve developed a theory on how best to tackle these seemingly impossible challenges. Start by visualizing the problem as a giant cube. Really picture that giant cube in […]

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